Educational game creation platform TinyTap announced today that it closed a $5 million funding round led by Aleph venture capital fund. Previous investors, including Inimiti, Radiant and ReInvent, also participated.
Many parents today are worried that their kids are increasingly glued to screens. TinyTap helps turn that screen time into an active learning experience. The platform enables children to learn by playing educational games created by teachers worldwide.
To enhance their students’ learning experience, many teachers turn to online resources for interactive and creative content. Often, that content needs to be tailored to their students’ specific needs.
With TinyTap, educators can create custom material for their classes seamlessly. They may also share their games with other TinyTap users for free or sell their content as part of the Premium subscription in the TinyTap marketplace. Thus, the games become available for learners from all around the world.
Educational Tool Providing Second Source of Income for Teachers
TinyTap is not just an educational tool for teachers to use in the classroom. It also provides a second source of income thanks to TinyTap’s original “Parents Pay Teachers” business model. The revenue from the premium subscriptions is shared with the game creators, the payout based on user engagement. Since 2017, the company distributed over $100,000 to teachers and plans to triple this amount by the end of the year.
To date, the marketplace contains over 150,000 learning games in 24 languages. The games are curated in a structured annual learning plan, making it easy for children to meet their educational milestones by playing at least one game a day. TinyTap relieves parents from the hassle of downloading countless educational apps to their phone or tablet—it provides a one-stop shop for their kids’ learning needs for as little as the price of a cup of coffee.
TinyTap Developed From CEO’s Personal Need to Help Father With Dementia
TinyTap was created because of CEO Yogev Shelly’s personal needs. The concept was developed to help Shelly’s father, who was diagnosed with dementia, hold onto his memories by turning his family photos into interactive, personalized activities. As a result, the idea for TinyTap embraced a personalized learning experience for everyone.
Aleph venture capital fund has a track record of investing in educational technology. TinyTap is Aleph’s third investment in educational technology after JoyTunes and Frank. Aleph venture capital fund is committed to the democratization of education, enabling everyone to learn everything, everywhere and at a minimal cost.
New Funding to Be Used for Launch of Learning Plans
The funding will be used to launch newly curated Learning Plans in Mandarin, Arabic and Spanish as well as to promote the company’s partnership with Oxford University Press to start a Learning Plan for English Language Learners.