By Andrea K. Hammer
With several creative enterprises opening this spring and summer in Atlantic City NJ, further development of this innovative approach could fortify a long-term and sustainable revitalization plan.
Opening of Robert De Niro’s Restaurant and Hotel: Global Lifestyle Brand Nobu Matsuhisa
In keeping with actor Robert Redford’s belief that artists need to take a seat at the business table, fellow star Robert De Niro joins other celebrities endorsing Atlantic City, N.J., as a viable location for his global lifestyle brand Nobu Matsuhisa. With the scheduled summer opening of the hotel following the already in-service restaurant, excitement grows about prospective investments from well-known culture-sector names attracting more visitors and revenue.
Summertime Arrival of THE HOOK at Caesars: Re-Creation of Warner Theatre by Spiegelworld
Building on this anticipated prosperity, THE HOOK at Caesars extends a promising outlook for Atlantic City NJ, with the re-creation of Warner Theatre by Spiegelworld in June. With entertainment a central component of this venue, live comedy shows as well as circus and variety acts for adults in a 400-seat theater will complement a restaurant and bars. THE HOOK features a wide variety of talented artists, so let the count-down to the June opening begin!
Re-Conceptualization of a Traditional Retail Setting: Addition of the Ideal Institute of Technology, Ideal AC eSports and More at Tanger Outlets
As a state-of the-art virtual-reality hub that recently opened at Tanger Outlets, Ideal AC eSports as well as the Ideal Institute of Technology are prime examples of rethinking selections in a central retail setting. This model creates a new approach to reformulating the mix of enterprises in once-traditional business districts. Exciting additions, including Atlantic City Tours and the Gandhi & MLK Museum are scheduled to enrich this district, so watch for updates soon.
Artsphoria’s Vision for New Innovation Hub at The Playground: Start-Up Support With Potential to Re-Populating Largely Vacant Facility
To re-energize a central but largely vacant facility, a multi-generational innovation center for artists, techies and entrepreneurs would encourage the launch and growth of new businesses. Envisioned as an affordable workspace in a convenient location such as The Playground across from Caesars, private work areas with Internet access as well as meeting rooms for brainstorming and collaborating would allow flexible use on a temporary or long-term basis.
Educational workshops including practical advice about launching and building a business would increase the chances of success for a variety of new enterprises. When these start-ups were ready to launch, immediate access to specially priced space would benefit all parties by re-populating this mostly vacant facility.
Appealing Mix of Creative New Enterprises Needed for Long-Term Revitalization and Sustainability
Instead of focusing exclusively on only a single type of venue, Atlantic City NJ, needs an appealing blend of creative businesses for long-term revitalization and sustainability. By building on the power of arts and business partnerships, a promising outlook for new enterprises will light the horizon in this shore town throughout the year and into the future.